Rihanna To Rock Super Bowl LVII Halftime Show

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Rihanna is heading to Super Bowl LVII as the 2023 halftime show performer at State Farm Stadium outside of Phoenix, Arizona on Feb. 12.

The 34-year-old billionaire, who has nine Grammy Awards to her name, shared an image to Instagram on Sunday afternoon of her tattooed hand holding an official NFL football

Prior to the NFL’s confirmation, Taylor Swift was rumored to be standing at the 50-yard line as the main act at halftime.

Rihanna is headlining the Super Bowl halftime show in February, according to the NFL.

Rihanna is headlining the Super Bowl halftime show in February, according to the NFL. (Kevin Mazur)

The league confirmed their leading act only minutes later with the same photo posted across their social platforms, with the caption, “Let’s GO @badgalriri @rocnation #SBLBII @applemusic @nflonfox.”

Super Bowl LVII will be sponsored by Apple Music after a decade with Pepsi. In addition, Jay-Z’s Roc Nation is returning for the third year to help produce the halftime spectacular.

“Rihanna is a generational talent, a woman of humble beginnings who has surpassed expectations at every turn. A person born on the small island of Barbados who became one of the most prominent artists ever. Self-made in business and entertainment,” said Shawn “Jay-Z” Carter, in a release from the NFL.

Rihanna (pictured in 2018) became the youngest self-made billionaire this summer thanks (in part) to her Fenty Beauty brand. 

“We are thrilled to welcome Rihanna to the Apple Music Super Bowl Halftime Show stage,” said Seth Dudowsky, NFL Head of Music. “Rihanna is a once in a generation artist who has been a cultural force throughout her career. We look forward to collaborating with Rihanna, Roc Nation and Apple Music to bring fans another historic Halftime Show performance.”